Media Campaign Concept 

Plan – Outreach to the general public – mostly about doable local solutions New message each week with graphics or maybe a short video. Topics vary each week on facebook, twitter, Instagram. Post at least 2-5x each the week.

instagram      @santacruz_can,      Twitter @scclimate1

facebook  https://www.facebook.com/SantaCruzClimateActionNetwork

Please LIKE, SHARE etc – THANKS

We’d love to use your photos of local Climate Solutions, send to paulineseales120@gmail.com

Campaign outline google doc Media Campaign

NEW – CLIMATE ACTION PHOTO CONTEST with PRIZES

week 1 – Plastic Waste Reduction

Week 2 – Active Transportation

Week 3 – Plant Rich Diets #4 Drawdown Climate Solution

Week 4 Restore Library – Make the Farmer’s Mkt Lot also a park

Week 5 – Clean Transportation and Stop the Money Pipeline